Interactive Virtual Tours are a new, fun, and interactive way to engage your customers and let them experience your business, real estate properties, or vehicles. A Interactive Virtual Tour can help build trust and allow you to display your company to new or existing customer from the comfort of their own home.

Today Interactive Virtual Tours are used by real estate, vehicle dealerships and other companies that can benefit from them here are some interesting statistics

1. Virtual tours attract customers in the 18 to 34 years age group, as they are 130% more likely to book based on a virtual tour.

(Reimagine Main Street)

Millennials are at the forefront of this new marketing technology, as they are more like to book a venue or use a service if the business website offers a virtual tour.

2. Half of all adults on the internet rely on virtual tours for product and service research regularly.

(TIG Global)

Businesses that offer virtual tours enjoy increased bookings and look-to-book conversion ratios by 16% to 67%. The more engaging the media, having a voice-over, adding background music, animation, or video, the higher the conversion rate.

3. Websites with virtual tours receive 5 to 10 times longer views than those without, virtual tour statistics reveal.

(Leonardo Worldwide)

A virtual tour is appealing because it makes your customers feel like they’re walking through the actual experience. It allows customers to engage while playing around the virtual playground you’ve created. 

And, of course, this is why customers usually spend a long time exploring your virtual tour until they are satisfied with their research.

4. Two out of three customers know what is a virtual tour and want more businesses to offer them.

(Seek Beak)

Among survey participants, 67% would like to see more virtual tour opportunities. 26% are indifferent, and only 7% feel that virtual tours were not necessary. What this means is customers truly appreciate virtual tours on company websites.

5. There are over five million visits on virtual tours every day worldwide, virtual tour statistics confirm.


The demand for virtual tours exists simply because it’s a great and innovative tool for both businesses and customers. Customers can enjoy peace of mind while they get a virtual feel of a business or service. It also helps to build a bond of trust between the business and its customers.


Virtual tours provide customers with meaningful information, allowing them to view any site in the world in vivid detail. 

Even if you are in London and you want to plan a vacation in Asia, virtual tours give you a feel of the real thing in Point Of View (POV) manner. And with virtual reality on the rise, today, you can even go on virtual reality tours!

The latest virtual tour statistics are clear:

It’s an added service that customers appreciate. Companies can capitalize on it to boost brand visibility and sales.

So, have you been on any virtual tours lately?

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